Fontainebleau Inspiration Stage
Miami Beach, FL
April 28, 2026 6-8pm
Digital Fight Club: Marketing comes to the sexiest conference in North America.
Top agency and ad tech CEOs spar on stage in front of the world’s top CMOs with an audience of 1,000 industry peers armed with a cocktail and encouraged to cheer & heckle.
Panels are boring. Ready for a fight?
So are we.
Mayhem, indeed!
The Fight Format
Each fight lasts about 12-13 minutes
- Opening Arguments: 45 secs each
- Rebuttal Rounds: 15 secs each (6-8 rounds)
- Refs Call Fouls (Buzzer) Anytime: 15 sec responses each
Not sure what a Digital Fight Club is?
Let the TV show sizzle fire you up.
Produced by:
Fight 1
TBD
Michael Sugar
Michael Sugar
CEO, Sugar 23
- Oscar winner
- Brand producer
- The Judges
Jane Preneur
Jane Preneur
CEO, Fundedco
- Climbs every mountain
- Dares to dream
- Invented Chia pets
Fight 2
TBD
Johnny Founder
Johnny Founder
Founder, Awesomeco
- Broke the mold
- Reinvented the wheel
- Chia pet breeder
Jane Preneur
Jane Preneur
CEO, Fundedco
- Climbs every mountain
- Dares to dream
- Invented Chia pets
Fight 3
TBD
Johnny Founder
Johnny Founder
Founder, Awesomeco
- Broke the mold
- Reinvented the wheel
- Chia pet breeder
Jane Preneur
Jane Preneur
CEO, Fundedco
- Climbs every mountain
- Dares to dream
- Invented Chia pets
Fight 4
TBD
Johnny Founder
Johnny Founder
Founder, Awesomeco
- Broke the mold
- Reinvented the wheel
- Chia pet breeder
Jane Preneur
Jane Preneur
CEO, Fundedco
- Climbs every mountain
- Dares to dream
- Invented Chia pets
Title Fight 5
The Hullabaloo at the Fontainebleau
Terence Kawaja
Terence Kawaja
CEO, LUMA Partners
- Founded the preeminent marketing investment bank
- Snarkier than the DFC host
- Mustang
Michael Kassan
Michael Kassan
Founder, 3C Ventures
- AAF Hall of Famer
- Built MediaLink into an empire
- Bruin
Referees
CMO, Big Company
- Distinguished career
- Actually influential
- Profitable in year 1
CMO, Big Company
- Distinguished career
- Actually influential
- Profitable in year 1
CMO, Big Company
- Distinguished career
- Actually influential
- Profitable in year 1